Cycling is one of the most sustainable modes of transportation. By making bikes more functional, we believe more people will choose to cycle rather than going by car. Whether you use your bike to commute, run errands, or take longer trips, deciding to bike instead of hopping on public transportation or into a car means you are limiting your carbon footprint.
As one of the most innovative and experienced manufacturers of bicycle components in Sweden, we know a thing or two about sustainability. The best thing we can do for the environment is to make high-quality products that last. That way, we eliminate the need to buy and manufacture new parts all the time. Instead of following fast fashion trends and compromising quality, we focus on timeless design, function, and durability. We view sustainability as an integral part of all our activities and our daily work.